Hi. I’m Roo
we = Futurelocal + Friends
...Protyping Spatial communities
since 2011
Community Architecture...
Develops systems that include interfaces, interactions, and living elements that facilitate connection within existing communities. Together, through dialogue, humans and (AI bots) generate engagement with each other and the space that surrounds us.
Stakeholder collaboration in development | Modular, generative design |
Creates opportunities and choices | Creates micro- communities |
Fosters distinctive sense of place | Preserves open space, land environments, and public areas |
Connects users across mobility & transportation systems | Make development decisions transparently and efficiently |
roo s
RE-GENERATIVE
Holding Space for Experience
LIVING ENVIRONMENTS
TECHINCAL COMPASSION
SPATIAL DREAMING
Revive remember, and re-imagine the space around us
Identify creative opportunities for content-driven community partnerships
Connect people through dialogue, service, data, and spatial awareness.
Build trust to help us share and invest in each other online and IRL
1.0–instagram as third space
Research Question:
How can digital media generate community
through shared experience?
Then they collaborated virtually, using Instagram to re-imagine the Brooklyn Bridge Experience from multiple perspectives.
2.0 Social dreamia
Project: anitya, low-code builder to create immersive 3D experiences
Research Question:
How do we design interactions in virtual spaces? What elements are necessary for shared experience, synchronicity, and relationship development? How do we design user testing strategies for spatial experiences?
Designing a community headquarters that invites people to explore, interact, and come back for more
The Noosphere
“The Noosphere” is a light-hearted metaverse experience that blends best practices from game design, community-centered systems thinking, and consciousness studies. It's not just a world, but the space for people, regardless of their experience with virtual platforms, to explore, have conversations, and transform the experience into digital art.
Our challenge is to create a thematic series of interactive and original content-driven experiences, which keep members coming back with intentionality.
The Noosphere is a space for
- conversation-based games
- creative exploration of digital media
- meaningful asynchronous interactions
- engaging live events
3.0 Spatial Retail
Project: AT&T Re-Imagining the Store Experience
How do we
Create experiences that empower store associates to shape the right experience for the customer, and then convey it in relationship to in-store spatial touchpoints.
Spatial Experiences
Personalization
- Digital Onboarding
- Digital Wayfinding
- ID Verification
- Programs, Content, events
Systems
- Store Logistics
- Product Tracking
- Check-ins & traffic
- User data dashboards
- Fraud prevention
Recognition
- Biometric, Login & Access, Payment
- Perks & Recommendations
- AR experience
Case study: Facenote
Full Spatial Tech Stack
Sight
Vision-based
- Lighting
- Camera (digital)
- Motion Detector
- X-ray (heat map)
- Digital Display
- Analog Display
- Projection
- AR/VR
- Lighting
Sound
Auditory-based
- Microphone ( sound level detectors)
- Speech recognition
- Acoustics
Tactile
Touch, pressure, haptic-based
- Touchscreen
- Buttons
- Temperature
- Door Sensors
- Humidity
- Vibrating Sensors
- AC/Heat
- Motors
- Physical objects
- Material/texture
Spatial
Location, proximity,
motion-based
- Product Delivery
- Services
- Inventory and supply chain systems
Contextual
Time-based, environmental, social patterns
- Marker & Image Tracking (XR)
- Object tracking
- Timers & Digital Calendars
- Gesture Recognition/ Body Tracking
- Mood and Face Tracking
- Post Tracking (Calls, Texts, Emails, Game, Quiz, and Social Media responses)
- Information
- Intelligence
- Data Visuals
Data Sensors- Things that can be measured or tracked
- Geofencing
- IP Tracking
- GPS
- Occupancy tracking
- RFID tracking
- Traffic & Persistence tracking
- Digital Spatial Anchors
Content Actors - Things that can be generative, personalized or livestreamed
- Conversation
- Soundscapes
- Sound effects
- Audio from Speakers
- Chatbots/Voice Assistant
Product Story
67%
Wireless Data Plans
Compare and demo devices. Learn about personalized data lifestyle
27%
Fiber/Internet
RSC-guided product demos. Experience the power of connection through nostalgia, travel, and futurecasting.
19%
Deals & Plus-Ups
Growth
Live and personalized in-store experiences, built on spatial data feedback loops.
Humanizing the Product Story
Compare Your Device
Sync your mobile device to the in-store screen display and compare it to a curated series of devices , data plans, and personalized settings. Demo the actual devices on the other side
Design your Smart Life
Information booth where you can explore smart solutions for your home, office, classroom, and vehicle.
Gat
Find the perfect accessories
Personalized deals and recommendations facilitated by the sales associate
Research Question:
How can media & social influence help us learn about building & rebuilding systems?
Thank you!
linktr.ee/workwithroo